One of the leading "Shrimp Processing and Integrated Cold Chain Infrastructure Development" companies in Odisha have a corporate office & an upcoming fish processing and cold warehouse in the coastal district of Balasore.
One of the major challenges was the traditional mindset of the customer regarding storage system. The Balasore area is costal belt with many shrimp processors/exporters. Although, they are our IP customers since long, we could not convey the concept of an efficient storage and retrieval.
We wanted to introduce DDPSS with an Aisle Master in the area, which could become a show piece for future projects, which may come up in the area. Blessing in disguise was that, the Cold room consultant, with whom, we had worked on many projects in AP was the consultant in this project too and he was very helpful at every stage.
Upon receiving the enquiry, we first invited them to visit our installations at Vizag and Vijayawada. We also shared the contact details of the customers so that they could obtain candid opinion on the performance of our installations. Once they were mentally prepared to accept our solution, we gave them a solution in the form of DDPSS, with 2544 PP against their original expectation of 2160 PP. The additional storage volume of 384 PP (230 Tons of finished goods in the same area) gave them the leverage to spend additional amount on Aisle Master as opposed to the reach truck.
Additionally we also gave them an underpass solution, first time in this area, so that customer will save upto 3 lakhs by not installing an additional door. Higher throughput against Pantograph, increased the efficiency of the labour working under -20 deg. temperature.
Absolute team work by Nilkamal, professional handing of the enquiry by our sales team.